Dr. Lisa AI
Dr. Lisa Palmer is an AI business strategist, advisor and keynote speaker. Dr. Lisa engaged Jackalope Strategy to build her professional brand, position her offerings, and help her build business and pricing strategies. Within four months, Jackalope has assisted her in closing over $200,000 in advising and speaking revenue.
The Problem
A foremost AI expert at the intersection of business, research, and practical experience, Dr. Lisa Palmer lacked a cohesive message that resonated with potential clients. Dr. Palmer lacked an elevated online presence worthy of her qualifications, and was without clear calls to action to generate leads.
The Solution
Brand identity: mission, vision, and value proposition
Visual identity: logo, typography, color palette, photography style, and decorative elements
Website: design and content overhaul with mobile optimization, paid offerings, media updates, blog opt-in strategy
Marketing strategy: short, medium, and long-term marketing and sales recommendations, including pitch, pipeline, digital campaigns
The Result
Dr. Lisa AI has a distinctive brand with clearly differentiated offerings. In the four months since engaging Jackalope Strategy, Dr. Palmer has closed more than $200,000 in advising and speaking revenue.
